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Understanding media impact on learning

Dr. Marina Kostina, CEO & Founder, Wired@Heart is a distance learning expert and consultant on online training programs and learning series.  She believes we are wired to connect so her core business is building connections and engagement online. Here she offers a...

T3YBC Infomercial, DLE…what’s the difference?

Maybe it’s because infomercials are often on late at night, when our cognitive and emotional filters are half asleep…but for some reason they are extremely powerful media  that grab attention and don’t let go, plus motivate actions that in the cold...