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T3YBC Location Ideas #1 White Oaks School House

We’re going to want to collect a list of possible “location ideas” for outside the PSA LearningLab/ Studio shots. We already have the LC Farmer’s Market on the list, and possibly a local city park or two or three, which would allow us to...

T3YBC Infomercial, DLE…what’s the difference?

Maybe it’s because infomercials are often on late at night, when our cognitive and emotional filters are half asleep…but for some reason they are extremely powerful media  that grab attention and don’t let go, plus motivate actions that in the cold...